My all-time favorite book … It’s important for both, but in different ways. Do you think that social media has affected your life positively or negatively? Web survey powered by SurveyMonkey.com. Create your own online survey now with SurveyMonkey's expert certified FREE templates. As of April 2020, a total of 3.81 billion people around the world use social media, putting the worldwide social media penetration rate at 49%. A 2018 Pew Research Center survey of nearly 750 13- to 17-year-olds found that 45% are online almost constantly and 97% use a social media platform, such as YouTube, Facebook, Instagram or Snapchat. The effectivity of social media as a marketing tool will only be possible when organisation having their presence on social media provide the concrete and timely information needed by the consumers. The way to make to assess your social media results is to look at your key performance indicators (KPIs). Use a social media questionnaire for your new clients. Social Media marketing basically involves marketing your products by making use of Social Media. The platform of Social Media allows you to easily get in touch with someone on the Internet. Social media has both, positive and negative effects. In short, is the time and money spent on social media worthwhile? Just one-in-ten Americans say social media sites have a mostly positive effect on the way things are going in the U.S. today. Many factors need to be taken into consideration when communicating with customers and social media is the forerunner of landscapes seeing a decline in engagement, trust, and overall use. 7. Social networking sites, communities, Blogs.etc are some of the examples of Social Media. For example, social media … A year later, though, despite the reputational beating social media had taken, the 2019 iteration of the same Pew survey found social media … Social Media as Educational Tool - Students Questionnaire 1. If you are looking for a survey on social media use between genders, this form will greatly help you as it is composed of smart survey questions related to the topic. Getting a pulse on customer concerns and feelings can help companies improve customer relations, improve their products and possibly lead to the development of new products or services to meet customer needs. Chose the response that you feel represents best what you feel/think. Pass out the social media scavenger hunt handout (see above) and allow students to work through the questions. © 2019 Attard Communications, Inc. All Rights Reserved. How many people are on social media? The questionnaire that will be provided to the respondents will be divided into two parts namely: (1) Personal data profile of the respondents and (2) survey questionnaires that will help the researcher attain the goal of identifying the effectiveness of social media marketing to business owners in terms of growth of sales and profit. Followers, post engagements, and conversions to website traffic are still valuable and need to be considered. I’ve compiled a list of questions to ask on social media to help get the conversation started. How often do you spend on social media a day? While these can be important KPIs, some experts believe that other KPIs are much more valuable. Hootsuite has a helpful guide to social media ROI that includes information on how to use it in combination with Google Analytics to track ROI. In fact, there are many exceptional ideas for companies to give great customer service to their social media customers, including the following: Customer outreach experts at Help On Click advise not to neglect your networking opportunities, but instead leverage your social media accounts to their full potential, and avoid giving scripted responses to questions. Social media is applied programs, platforms and on-line media (internet) with the aim of facilitating the inte-ractions, collaboration and content … While B2C businesses can focus on more light-hearted, fun social media posts, B2B businesses need to use social media to share valuable industry content. Social media is a huge factor in many people's lives. The social media features and KPIs give companies a unique ROI by providing useful insight that they didn’t have access to before and won’t have access to otherwise. facebook snapchat ... Do you think privacy policies are effective in social networking sites? In terms of business benefits, the top two benefits are increasing exposure (brand awareness) and driving additional traffic.The graph below shows the range of benefits: This questionnaire can be edited according to the target audience to gain insights about the effectiveness … In order to empirically examine the effectiveness of social media, survey method was used for investigation, as this was found to be the most appropriate method to carry out a survey in order to find out the growing T A social media research questionnaire is an impressive tool which is widely customized and initiated to conduct a research on available social media tools & techniques in order to evaluate the knowledge and marketing requirements of people. The reality is that social media has given me a global audience that I could not have hoped to achieve through traditional means. The informal setting provides a platform for your customers to feel more comfortable asking questions about your product or service. Following is the Sample social media marketing questionnaire: Yes No 4. This survey will examine how social media is affecting you. Social networking sites, communities, Blogs.etc are some of the examples of Social Media. This is in addition to easy access to posting comments, questions, and concerns on each post. The way to make to assess your social media results is to look at your key performance indicators (KPIs). KPIs are factors that you can assign values to and measure. rience [14]. Social media questionnaire For example, marketing experts at CallRail state that although social media may be different from your other marketing strategies, its end goals shouldn’t vary: “Your primary KPIs should remain the same across your marketing channels, even for social media.” Furthermore, they state that while there will be “instances in which pure ‘brand awareness’ campaigns could be beneficial, your long-term goals (should) still be the same no matter what kind of campaign (you’re) running.”. You can judge your effectiveness by measuring key performance indicators. 100 Questions to Ask on Social Media to Get the Conversation Started Fill in the Blank. Asking questions is a great way to spark conversation, make people feel involved, create a sense of community and thus increase social media engagement. At it’s simplest, achieving social media effectiveness just means you’ve achieved the goal you set for yourself on social media. Allow students to ask for clarification, and redirect them if they are spending too long … On the surface, social media marketing can be measured by followers and post engagements. This post considers the theoretical, practical and ethical advantages and disadvantages of using social surveys in social research. I use it moderately and check it every once and a while. They cover all the important areas, including: your client's purpose on social media and where it fits into their overall strategy; your … Social media is a big part of many teens' lives. How will you know you’ve … Here’s how to do it. This provides a channel to provide optimal customer service. Social Networking Questionnaire - Free download as Word Doc (.doc / .docx), PDF File (.pdf), Text File (.txt) or read online for free. Ultimately, these are typically the most influential factors for your business, and they can be significantly impacted by social media marketing. However, while most companies agree that social media is important, there is some debate as to just how important it is. You can use tools like Google Analytics and  Hootsuite to help you keep track of these KPIs across all your social media channels. Please take the survey titled "Impact of social media on youth". 1. Do you use Social Media to communicate with your teachers? Try some out and see what you think! In an investigation, the effective factors on high tendency to e-shopping are introduced in three fields of customer, marketing and technological factors [15]. Yes No 2. About 70.2% of people with internet access in North America has some kind of social networking profile. Over a third (35%) of marketers find influencer marketing very effective—a testament to the strength of the budding marketing strategy. Here are takeaways from our recent research. There are several KPIs that can be used to measure social media performance, though they may vary slightly depending on your goals. Do you feel that social media has more positive or negative effects? Questionnaire was used as the instrument for data collection. Do you feel like you spend too much time on social media? However, care and judgment is needed to know what to share with whom and when to share it. Measuring ROI is often the guiding light to determining influencer marketing effectiveness, and according to our survey, a large portion (80%) of marketers find influencer marketing effective. They also have a social media ROI calculator that helps you estimate the value of your social media efforts. Thus, going to show if you’re trying to grab the attention of consumers, social media might not be the most efficient or effective … Is social media marketing better for B2C or B2B businesses? There are several KPIs that can be used to measure social media performance, though they may vary slightly depending on your goals. There is no denying that social media is now an important facet of marketing that nearly all companies should employ. Companies are almost always looking for ways to increase their income; gaining customers — and retaining them — is one of the most important ways to do so. Once shared, that image or info can never be retrieved – it’s no longer private. By trying out different posts, you can learn what your audience responds to the most. Web survey powered by SurveyMonkey.com. The more followers you have and the more people who see your account, the more visibility you have. Following is the Sample social media marketing questionnaire: What do you hope to achieve using social media? As of April 2020, a total of 3.81 billion … This survey will examine how social media is affecting you. More positively, I can stay connected with friends and family and be updated about world events, More negatively, I spend too much time comparing my life to others and feel lonely without social media or technology, I think that social media has affected me both negatively and positively. The Theoretical Advantages of Social Surveys … Question One: How has social media benefited your personal brand? This is a unique insight that is not available with other forms of marketing, like emails. For example, while you may be able to track how many customers open emails and click on your links, Facebook allows customers to react to posts with various emotions. KPIs are factors that you can assign values to and measure. whether social media is an effective marketing communication tactic for Gina Tricot or not. The questionnaire received from respond- ... only means that when a student gets too involve with the use of Social Media it effects his performance in class activities and overall academic performance. Have you ever been subjected to cyberbullying while on social media? It acts as an effective tool as it is the best way to reach out market segment without incurring huge cost. Social media is a great way to connect with your customers. According to the recent study in 2020, there are 3.5 billion active social media users worldwide which are about 45 percent of the total population. Social media is a huge factor in many people's lives. Social Media marketing basically involves marketing your products by making use of Social Media. We have studied Americans’ attitudes toward tech companies for years. May not be reproduced, reprinted or redistributed without written permission from Attard Communications, Inc. Is your social media marketing working? 1.2 Origin Of Social Media 60 1.3 Popularity of Social Media 60 1.4 Advertising 61 1.5 Social Media Advertising 62 1.6 Consumer Buying Behaviour 65 1.7 Online Consumer’s Buying Behaviour 67 1.8 Women and Social Network Sites(SNSs) 68 1.9 Consumer Electronics and Social Media 68 2 Review of Literature 71 2.1 Literature … Of course, as business people, we want to quantify our marketing goal and its achievement better than “I achieved my goal – good for me!” Yes No 3. A year later, though, despite the reputational beating social media had taken, the 2019 iteration of the same Pew survey found social media use unchanged from 2018. Advertising Effectiveness Survey questions + sample questionnaire Template by QuestionPro has 27 sample questions to obtain feedback about advertisement relevance, believability, motivation, the impact of viewer's lifestyle on the ad etc. Yes, I'm constantly checking messages, status updates, posts, pictures, etc. Scribd is the world's largest social reading and publishing site. What is the most popular social media platform? One of the most beneficial factors that can be improved by social media marketing is brand awareness. What social networking sites do you use? use social media in your marketing strategy, leverage your social media accounts to their full potential, How to Measure Social Media Effectiveness, Responding to comments and questions in a timely manner, Sharing frequent updates about the company, Sharing stories regarding company/product successes, Apologizing to customers when mistakes happen. How asking questions affect your Social Media engagement. I have been invited to speak all around the world and approached by a major publisher to write a book. Anxious, depressed, lonely, like I'm missing out on things, I feel like I might be missing out but it's not a big deal. Social media questionnaire As a tool for connecting a business with its customers, however, social media … The platform of Social Media allows you to easily get in touch with someone on the Internet. This study focuses on answering the following questions… People love sharing their experiences and asking questions makes it easy for them to come … We've compiled a list of 42 questions to consider for your social media questionnaire. Brand awareness is especially important for emerging and growing companies, but it’s useful to all businesses. Social media affects people's lives in negative and positive ways. Questionnaires will be provided to know the point of view of respondents regarding the effectiveness of social media marketing in promoting their products and services. Your feedback is important! Advertising Effectiveness Survey questions + sample questionnaire Template by QuestionPro has 27 sample questions to obtain feedback about advertisement relevance, believability, motivation, the impact of viewer's lifestyle on the ad etc. In summary, social media is a great way to communicate and to share photos and updates with friends. While KPIs such as the number of new customers, increase in revenue, and improved customer service are important, it doesn’t take away from the value of more traditional measures of social media success. This visibility directly translates to brand awareness. whether social media is an effective marketing communication tactic for Gina Tricot or not. Effects of Social Media Survey. Lastly, post engagement shows you how successful your posts are. If your goal is clear, it’s not hard to tell if you’ve done that. How much personal information do you share on social media? Measuring … This sample survey template consists of questions that gather information about people’s social media usage. How do you feel when you are without social media for a long period of time? Impact of social media on youth Question Title * 1. Create your own online survey now with SurveyMonkey's expert certified FREE templates. A series of interview and observation will also be conducted to the respondents to effectively gather information about present existing conditions … You should take full advantage of social media platforms to connect with clients and achieve the best marketing results possible. It can help you achieve visibility, allow you to interact with clients, and give you the valuable ability to interact with customers in an informal setting. Depending on where your organization is along the social media adoption curve, these questions can help you develop your social media marketing plans going forward by determining where you need to improve. A social media research questionnaire is an impressive tool which is widely customized and initiated to conduct a research on available social media tools & techniques in order to evaluate the knowledge and marketing requirements of people. Do you feel like the number of "likes" you get on photos or posts makes you feel better about yourself? Javascript is required for this site to function, please enable. About 70.2% of people with internet access in North America has some kind of social networking profile. Khan (2012) explore the impact of social networking … General social media questions 1. Some things, but most is hidden from public. The challenge - particularly for smaller businesses – is determining the effectiveness of social media. This study focuses on answering the following questions: Do customers follow Is Social Media a tool that should be utilised by teachers? To maximize your organization’s social media effectiveness, here’s a set of fifty questions. Fig 1.4 considering social media in buying decision It is evident from the above bar chart that most of the respondents are using social media networks are considering social media before starting of buying decision making process. The great majority of social analysts agree that the media are important, and are rapidly becoming more important, not least because of … As part of the survey, teens conceded social media can become one big distraction, whether while doing homework (57 percent) or paying attention to other people (54 percent). Do you ever get jealous of other people's seemingly extravagant lives on social media? Here is a social media usage questionnaire that is related to gender differences and usage of social media among students. Over a third (35%) of marketers find influencer marketing very effective—a testament to the strength of the budding marketing … Of course, the two main KPIs of any business, with some exceptions, are going to be new customers and revenue. Social media affects people's lives in negative and positive ways. How many people are on social media? If you answered no to Q2, then would you be interested in using Social Media as an educational tool? the role and importance of social media as a tool of effective communication. All the time, I'm constantly comparing lives, Sometimes, but it doesn't bother me too much. questions on communications and mass media in a general social survey like the ESS. 2. The main way fans come to join/ follow a brand page/ brand on social networking sites is through advertising followed by a … Measuring ROI is often the guiding light to determining influencer marketing effectiveness, and according to our survey, a large portion (80%) of marketers find influencer marketing effective. A team of experts designs this survey questionnaire on social media after carefully calibrating the attributes and personalities of people. There are many ways to use social media in your marketing strategy. Social Surveys are a quantitative, positivist research method consisting of structured questionnaires and interviews. Kpis across all your social media usage questionnaire that is related to gender differences and usage of social affects!, a total of 3.81 billion … what do you hope to achieve using social media marketing brand. Can use tools like Google Analytics and Hootsuite to help get the conversation started be KPIs... 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And mass media in a general social survey like the ESS a social is..., while most companies agree that social media a tool that should utilised! Website traffic are still valuable and need to be new customers and revenue like emails measuring performance., communities, Blogs.etc are some of the examples of social media to communicate with your teachers s! Different ways social media is a huge factor in many people 's seemingly extravagant lives on social media youth... Post considers the theoretical, practical and effectiveness of social media questionnaire advantages and disadvantages of using social media Analytics and Hootsuite to get! The theoretical, practical and ethical advantages and disadvantages of using social.!